Simisola Adeyemi: Media Coursework

Research & Planning:

Candice is a psychological thriller drama which explores how emotional attachment can turn into a dangerous obsession. I aim to look at the life of a man coming to terms with the death of his partner and how he expresses his emotions of grief and loss onto a woman who is living on the edge as a prostitute. The research investigated will explore representation of characters, narrative, mise-en-scene and audiences.



GROUP

  • SIMISOLA ADEYEMI; (Mise-en-scene and Sound) – I initially took on the one of the roles out of the four roles that were generated however my group was reduced to a smaller size of two which meant I had to take on two roles: mise-en-scene and sound. I was given the role of sound due to the fact that I had experience in that area. I was sound operative last year in AS giving me the upper hand in using the software however the role of sound wasn’t utilised as much because we found sounds on YouTube that were much more cohesive to our trailer on sites such as YouTube (permission from individuals who owned the sounds were asked before we made used of any sound to avoid any copyright incidents). I chose the role of mise-en-scene because it covered important aspects that needed to be considered in the production process (e.g lighting, costume, camera movement etc).
  • REECE PERRIN: Camera and Editing


MOVIE TRAILER PITCH 

//studio.stupeflix.com/embed/lCTWETRFyrsa/?autoplay=1



Movie Trailer: Candice        Actors: Mustafa Omar and Martyna Sliuzaite       Genre: Psychological Romance/Thriller        Duration: 2-3 minutes    

 Candice is an emotional and psychological romantic thriller which looks at a young, recently devastated man comes to terms with the tragic loss of his girlfriend by investing himself in a new lover, Candice, a prostitute who happens to look exactly like his recently deceased girlfriend. Candice explores the delicate nature of death and how it affects those in the firing line. It does this by entering the mind of someone recently bereaved and depicts how it will affect him psychologically. Chris is a twenty-something working class man under pressure to move on from his recently passed girlfriend and push forward with his life. However, he is unable to do so and seeks solace in Candice. He will slowly become obsessed with her and his emotional attachment begins to escalate into a deep infatuation he can’t rid himself of. Candice is a twenty-something street-walker with no real security, she jumps from bedsit to bedsit and secretly seeks comfort in anyone who will give it to her. She finds this in Chris and soon becomes attached to him. She, however, does not feel like she is in love with him and eventually becomes intimidated by his obsession. The most appealing element of Tangent will be its character development, especially in terms of Chris. The audience will see him become a completely different person to his once sane self; this sort of development is not usually seen in other trailers. With all the equipment and actors available the narrative should be able to be captured and depicted to the target psychographic (late teens – early 30s, because of the gritty nature of the story). The plot of the trailer was initially two subsidiary plots that was pitched by my partner, Reece and a previous member of the group who has now left. We integrated both plots to craft a whole new plot.



Similar Product Research:

I researched and assessed three different existing media texts and through the process I gained inspiration from each movie trailer in order to create a piece of work I would be proud to show to the examiners. I examined similar genres and narratives in order for me to form an idea how I want my trailer to take shape. I looked at elements like lighting, sound, camera shots and mise-en-scene as they would be important in the development of my research and looking at such elements has to be taken into consideration as this could easily take a B grade coursework to an A grade coursework.

The following movie trailers I analysed have already being released or are set to release in 2015. I will be analysing the trailer to discuss the following elements media trailer and this trailer such as editing, sound, mise-en-scene and narrative.

THE BOY NEXT DOOR TRAILER ANALYSIS

NARRATIVE:

When a handsome, charming teenager named Noah (Ryan Guzman) moves in next door, newly separated high-school teacher Claire Peterson (Jennifer Lopez) encourages his friendship and engages in a little bit of harmless (or so she thinks) flirtation. Although Noah spends much of the time hanging out with Claire’s son, the teen’s attraction to her is palpable. One night, Claire gives in to temptation and lets Noah seduce her, but when she tries to end the relationship, he turns violent and obsessive.

http://www.imdb.com/title/tt3181822/

jlo running

The Boy Next Door is probably the most fitting film trailer that corresponds with the narrative of my own trailer and genre. From the onset, the trailer presents a female character and the audience are able to recognise that she will be the main character. She is presented as running through the woods alone. Perhaps, Bathes’ theory of enigma fits into this analysis because the audience is left wondering what might occur in those woods. Non-diagetic use of breathing in the trailer builds tension further. Placing the character in such an isolated location enables the audience to anticipate a disprution (Todorov’s theory). This is effective as it keeps the audience interested in the trailer throughout.

JLO CLASS

Long shot is used in this scene to indicate the character’s surrounding. The row of intimate images hung from both perimeters of the wall suggests a case of obsession concerning the woman. As the trailer progresses, the audience see that this is indeed true as the male character (Noah) becomes infatuated with the main female character (Claire) and will go to any extent to get her attention. The asymmetric composition of the natural lighting falls in bars around the room. This can be a metaphor to suggest that the lady tries to have some closure, purpose and light back into her life after being cheated upon by her husband. However, due to the obsessive male character, this may be difficult to do as he acts an obstruction to her true happiness. In other words, she’s trapped within her own life. Character appears very small in this scene which could highlight how small and overwhelmed she feels with all that is happening around her.

JLO WINDOW#

Lighting is yet another key factor in this scene. As it is a thriller, low key type lighting is appropriate and it proves effective for this trailer. In this close up shot, we can see the female character hiding behind the curtain. She looks dis-orietanted something that could be useful for our own trailer, paticularly when Candice will be stalked by Chris. The vulnerability of her character in this shot decisively contributes to how the audience construct their emotions concerning the current events occuring in the female character’s life. The rain is a denotation of pathetic fallacy. The use of rain in this scene could represent Calire’s emotions . This helps to set the overall tone and mood of the scene as rain is usually associated with a somber and sad atmosphere. Thus as a viewer, we get a deeper perspective and understanding of her character.

JLO MIRROR

A mirror shot is used and the minimal low key lighting used focuses on the female character to signify the importance of her persona in this scene. Fear is apparent on her face and this helps the audience to wonder why she seems agitated. The texts on the mirror may be possible contribution to her fear. I may incorporate this exact scene into my own trailer and I feel that this will work for my trailer to present how Chris will descend into a sociopath persona and how this will affect Candice

Angela McRobbie says that men and women are often represented through stereotypes in the media and are often shown in traditional gender roles. For example women are often shown as weaker, victims etc. Men are often shown as aggressive, strong etc. In this trailer, we can see that this theory applies to the both characters in the sense of the female character being portrayed as a weaker personality and becomes a victim of the male character’s obsession. Whereas the male character is presented as the aggressive one.

NOAH GLARE

The extreme close up camera shot may be used in my own trailer as it allows transparency to the character’s emotions. There seems to be an object before him which is blurred enabling the audience to focus on him and his apparent anger. The intensity of his stare makes him look dangerous and keeps the viewers on the edge of their seats. The colours used in this shot juxtaposes against his emotions; the main colour in this shot is yellow and this colour is associated with happiness and joy however we see that he is far from happy but he looks angry instead. The tempo of the music gains momentum as the trailer goes further into its narrative which equates to the genre of the movie.

JLO AND NOAH

Medium two-shot emphasizes the intimacy between both characters. The low key and subtle lighting between both characters reflects the sexual contact that will transpire between both characters. The narrative leads us to believe that the scene will be definitive point creating cause and effect that will lead to conflicts and consequences that will affect the development of both characters.

Laura Mulvey suggests that women in all media are objectified as a form of male entertainment.  She argues that we live in a patriarchal society where women are seen in one of the either two ways the “virgin” character or as a “whore” character. This is the “virgin/whore dichotomy” In a way, this trailer adopts Mulvey’s theory in the sense that during the intimate scene featured in the trailer shows the female character is shown in her underwear (almost naked) more than the male character. This shows the woman as a sexual object who engages in intimate acts for the pleasure of the simply the male.


THE FAULT IN OUR STARS TRAILER ANALYSIS

NARRATIVE: 

Hazel and Augustus are two teenagers who share an acerbic wit, a disdain for the conventional, and a love that sweeps them on a journey. Their relationship is all the more miraculous, given that Hazel’s other constant companion is an oxygen tank, Gus jokes about his prosthetic leg, and they meet and fall in love at a cancer support group.

http://www.imdb.com/title/tt2582846/plotsummary

fault

Low key lighting is used at the beginning of the trailer to establish the main character. The sound of her voice against the music playing in the background conveys a specific emotion to the audience. The trailer employs acoustic melodies to create a gentle and romantic atmosphere. The method in which “The Fault in Our Stars” utilizes could possibly set pace for introducing the plot and also allow the viewers to have an appropriate understanding of the main characters introduced.

fault 3 

A close up is used to accentuate the male character’s lips and to show the female’s character head on the male character chest. Low key lighting is again used in this scene which complements the subtle skin tones shown in the trailer. In the trailer, when this scene comes up, the music tempo increases to emphasize the connection – physically and emotionally –  the two characters have between each other. This shot is effective because it lets the audience to form a connection with the main characters in the shot. The softness and blurriness of their shadows create a romantic and melancholic atmosphere.

fault 4

An over the shoulder is used in this shot to establish the character of Augustus Waters. The music tempo takes a sharp jolt to go along together in the shot where they are about to bump into each other which coincides perfectly together with that particular scene as it is used to heighten the anticipation of the audience and highlights the turning point of the main character and then the tempo returns back to a steady pace when they communicate with each other during their first ever meeting. The lighting used this time is high key and compared to the previous low-key lighting that was used din the previous shots, it is safe to assume that the male character will be her romantic desire that has brought some light and fun into her life to her otherwise gloomy life (she’s battling cancer. My assumption is stemmed from the oxygen tank she’s seen dragging with her everywhere)

fault 5

A close-up of the female lead character’s eyelids instantaneously draws the viewers into the character’s personal space and allows the audience to perceive the inner emotions of the character. The trailer applies a close up in order for the viewers to be fully focused on the emotions of the characters and the trailer makes it further possible for the audience to focus on the eyes of the character and nothing else by filling the whole screen with a prominent image of the main character.

fault 6

A long-shot used in this scene provides an extended view of the character’s environment and it is essential to the audience to have an idea of the characters’ surrounding. The props used in the scene have symbolic meanings affiliated to Hazel Grace’s character (the lead female character in the movie). For example, the oxygen tank leaning against the swing set reflects Hazel Grace’s struggle of wanting to live the life of a normal teenager however the sharp realization hits when we see the oxygen tank because through that the audience know that her childhood was abruptly disturbed by a life threatening illness. The trees in the background with the green leaves could represent the hope and good health. The significance of the leaves contrasts to both character’s actual well-being because they both suffer from cancer and the shadow of the leaves could signify darkness and that through the sign of hope, there is a big obstruction that’s clouding their full happiness.


EX MACHINA TRAILER ANALYSIS

NARRATIVE:

Caleb, a 24-year-old coder at the world’s largest internet company, wins a competition to spend a week at a private mountain retreat belonging to Nathan, the reclusive CEO of the company. But when Caleb arrives at the remote location he finds that he will have to participate in a strange and fascinating experiment in which he must interact with the world’s first true artificial intelligence, housed in the body of a beautiful robot girl.

http://www.imdb.com/title/tt0470752/

ex mac

The opening sequence of the trailer depicts a relaxed and a picturesque setting which juxtaposes to the usual element of which a psychological thriller possesses. The dark clouds gathering over the mountain creates a great feeling of un-easiness for the audience which foreshadows a death. Setting is of utmost importance in a movie because it helps the audience pervade through the plot. The cloud filled landscape and weather controlled seclusion, feed into the feeling of isolation which instantly feeds into the audience’s paranoia

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As we progress into the trailer, an extreme close up is used to emphasize his facial expression. Using extreme close-ups is disorienting and intimate which then builds suspense and tension. This is a strong convention for thrillers because that way the audience can react to this scene the way the movie directors have intended. There seems to be a calm, steady background music featured in the trailer but as this particular scene is shown, the music crescendos into a nonlinear piece which then elicits dissonance in the audience’s mind foreshadowing an imminent occurrence. Furthermore, we see the male character’s face however; the other profile of his face is casted in a shadow which creates a sense of apprehension.

The music used in the trailer could be used as a paradigm for my trailer as it blends in impeccably with the action going on in the trailer. When analysing the trailers; I saw similarities according to Levi Strauss’ Binary Oppositions. He argued that binary oppositions are fundamental in order to understand our daily society. Strauss applied binary oppositions in terms of media narratives explaining that narratives are based upon binary oppositions. According to his definition, there is a contrast between two mutually exclusive concepts or things that creates conflict and pushes a narrative. In Ex Machina’s trailer, binary oppositions come into effect as the narrative is organised around the conflict between humanity and technology. Binary opposition is used in the trailer to signify that the humans are superior to the artificial intelligence robot as the audience are informed that Nathan, the CEO of the company created the robot allowing the audience to conclude that he has somewhat of an authority over the robot. Binary oppositions could be applied to the construction of the narrative of the trailer I am constructing.

(http://www.mediaknowall.com/gcse/keyconceptsgcse/keycon.php?pageID=keyterms)

Untitled 3

The trailer utilises chiaroscuro lighting, to intensify the moment in which the male character and the artificial intelligence meet for the first time. It is highly likely that chiaroscuro lightning is used to unnerve the audience. Using this form of lighting keeps focus on the female character playing the artificial intelligence as we can see from the dark, there’s an illuminated presence about her, this will catch the audience’s eye and keep the audience interested.

Untitled 4

In this scene, semantic elements e.g  the knife in the female character’s hand is the focal point therefore demanding the attention of the viewers. Introducing a knife into this scene grabs the audience’s attention making them question as to why the knife is present in that scene and whom the knife will be used on. The fast cuts are matched with a sharp monophonic music in the background as the action in the trailer elevates creating a sense of trepidation. Also, a white dress can be seen on the female character. White is connoted to be a colour of innocence and purity and these characteristics are to be expected of an artificial intelligence robot however through the knife it can be concluded that there’s a loss of innocence and purity for the robot as initially robots are supposed to be emotionless and in order to pick up a knife with the intention of doing something harmful with that it, hatred is the emotion that stimulates that kind of act so it is made obvious to the audience that the artificial intelligence is no longer innocent and emotionless.

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Rule of thirds is used in this scene with lamps on both sides of the bedside while placing the character in the centre shot gives viewers the opportunity to focus entirely on the actor. Implementing a rule of thirds into my trailer could prove to be useful as focus will then be on my characters or whatever object I wish the audience to focus on. The use of subtle colours and low-key lighting create a sombre atmosphere which could be useful in my trailer to further emphasize the genre of my trailer. Using low-key lighting proved to be essential in this scene as it works well with the facial expression on the character’s face {slouched shoulders and facial expression shows that of sadness and possibly anger} ensuring the viewer’s focus is on the character.

FILM POSTER ANALYSIS 

https://prezi.com/wlwukzrvlk1a/film-posters-analysis/

CLICK ON THE LINK ABOVE TO ACCESS THE PRESENTATION

MAGAZINE COVER ANALYSIS


Key Aspects of a Suspense/Psychological Thriller:

  • The genre of Psychological Thriller is a fictional thriller story which emphasizes the psychology of its characters and their unstable emotional states. In terms of classification, the category is a sub-genre of the broader ranging thriller category, with similarities to Gothic and detective fiction in the sense of sometimes having a “dissolving sense of reality”, moral ambiguity, and complex and tortured relationships between obsessive and pathological characters. Psychological thrillers often incorporate elements of mysterydramaaction, and horror, particularly psychological horror. This will be an element that will be used in the movie trailer when we are introduced to Chris’ character (the protagonist); the audience are going to know the history behind Chris’ psychological state however the trailer won’t give too much away. The trailer will depict Chris as a mentally unstable character after suffering emotional trauma due to his girlfriend’s death however the psychological aspect of the trailer will be when the audience meet the character of Candice (the prostitute who looks exactly like his dead girlfriend) and we see Chris become gradually obsessed with Candice. Although, the circumstances and the result may be exaggerated but it is so in order for the trailer to gratify our demographic/sub-culture upon their consumption.

http://en.wikipedia.org/wiki/Psychological_thriller

  • The film trailer will make use of Todorov’s narrative theory. In 1969, Todorov proffered a theory that he claimed can be applied to any movie narrative as he believed that movies all follow the same narrative pattern. They all went through stages such as state of equilibrium (all as it should be), a disruption of that order by an event, recognition that the disorder has occurred, an attempt to repair the damage of the disruption and finally a return or restoration of a NEW equilibrium. Todorov’s theory will be used in conjunction with the trailer, the trailer will feature the protagonist living his everyday life and coming back from work holding a bunch of roses (equilibrium), then he receives a phone call and from his facial expression, it is clearly bad news (disruption of that order by an event – in this case, news about his girlfriend’s death), it sinks in that his girlfriend is dead as he wanders around hopelessly (recognition that the disorder has occurred), he meets a prostitute by the name Candace (his dead girlfriend’s doppelgänger) and becomes obsessed with her as he tries to establish a personal relationship with her (attempt to repair the damage of the disruption) and finally, seeing as this is a trailer, the new equilibrium can’t be established so that an element of suspense and surprise will be there when the audience watch the full movie.
  • A new trailer in I found particularly intriguing was “Gone Girl” featuring Ben Affleck and Rosamund Spike. It portrays the story of a wife (Spike) who goes missing eliciting media frenzy when the husband (Affleck) is suspected to have something to do with his wife’s disappearance as his lies and deceits unravel. The trailer could employ elements of the “Gone Girl” trailer because through the trailer we are made to believe that the husband is involved in her disappearance however I believe that the husband is truly innocent so it might be that Amy (the female character who disappears in Gone Girl) is kidnapped by a previous lover (my unproven theory) and my group’s trailer could go in that direction so maybe Candace could go missing and kidnapped by a hooded man (most likely to be Chris, due to his infatuation with here), this section might be shown to establish the potential threat Chris poses Candace and also for the audience to see the violent side of Chris.
  • A key aspect fundamental to psychological thrillers is using the right lighting e.g. the trailer will make use of low level lighting. The dim hue and shadows created by this type of lighting is best suited to a horror movie however as the trailer features thriller-ish aspects in certain scenes then using this lighting will create a sense of fear and tension with our audience. It automatically creates enigma. Ex Machina is an upcoming movie in 2015 and viewing the trailer has given me perspective into how to make use of low key lighting in order to create the intended effect on the audience. Shooting in low key lighting will give another whole depth into the plot and the characters. The lighting used will create shadows and that alone creates an ominous and eerie feel to my trailer.

NARRATIVE RESEARCH

Narrative Research:

http://www.dailymail.co.uk/news/article-2278094/Piano-teacher-69-sold-elderly-mothers-home-fund-obsession-prostitute-30-years-younger-him.html

  • The above article reports a man’s obsessions with a prostitute with whom he formed a strong attachment too. It then informs of how he sold his own mother’s house (of which she had owned for 62 years) to fund his affairs with his escort, who was 30 years his junior. What this article tells me is that a man was so obsessed with keeping hold of this woman, he went to such extreme measures as selling his own dementia – bound mother’s property. This would be useful for my trailer as it could give an indication into the depths ‘customers’ would go to, to maintain a relationship with a prostitute which would reflect on Chris’ behaviour later in the trailer/film. The article is also useful as it suggests that this man remained with this prostitute for appearance basis because she was 30 years younger. This would link to our protagonist because his obsession forms due to the prostitute’s (Candice) likeness to his girlfriend.

  http://metro.co.uk/2014/10/06/chef-murders-transgender-girlfriend-and-cooks-her-before-killing-himself-4894870/

  • This article informs of a man who murdered his previously escort girlfriend, chopped her up and cooked her. Whilst it is unpleasant to imagine and think of it is something worth noting when thinking in terms of my trailer. It displays the violent nature of a man which could be useful when characterising Chris. While we will never display such horrible actions in the film, Chris’ violent nature will be hinted at and touched upon through other disturbing actions, like stalking and fantasising.

 http://www.dailymail.co.uk/news/article-1378432/Jack-Ripper-FBI-dossier-reveals-chilling-profile-released-100-years-late.html

  • Upon researching I realised that Chris could identify with Jack the Ripper and exhibit such behaviour during the film. However, because so little is known about him, it will be difficult to take out in-depth research into him. It is said that later in the ripper’s life, towards his devastating actions, he would have become an introvert prone to violent outbursts and perhaps extreme mood swings which should have become evident to his peers. This could perhaps be shown in Chris’ family and friends (should I wish to feature them) becoming wary of his deteriorating behaviour and could even experience one of his violent outbursts. Most of Jack the Ripper’s murders took place outside but his last one was said to be taken out indoors where he ‘severely mutilated’ his victim. This would indicate The Ripper’s violent nature and could be something worth considering when establishing Chris’ violent nature and his actions towards Candice.
  • Todorov’s theory of equilibrium and disequilirium would be perfect for my story. However, my story would start off with disequilibrium and Chris’ devastation which would suggest that something wrong in the story. The equilibrium would come later when Chris starts to become attached to Candice and feels better and more secure with her.

CAMERA SHOTS RESEARCH

In order to generate enough knowledge before filming my trailer, I thought that researching the types of camera shots that are used in a conventional thriller and the emotions that are evoked in align with them. Knowning this would give me the opportunity to apply the same (or similar) camera shots to my product in an attempt to make it look as authentic as possible. No camera shot is exclusive to a genre but some genres are known to use certain camera shots to convey certain elements of their film ie. Long Shot for documentary to show narrated features.

the-sixth-sense-screenshot-opt-1

  • Close Up: Probably the most used camera shot in a thriller; it is used to convey certain emotionsfeatured on the subjects face ie. fear, sadness, anger. The reason for the consistent use in thrillers is because of the thriller genre being constantly emotionally charged and the need to convey the sentiment is almost always there. A close up can also be used to capture the detail in a scene. For example, if a book has something dramatic and plot- changing,a close-up would be the ideal and correct way to convey it to the audience. The sort of shot will most likely feature in my trailer when trying to put across any emotion important to the plot (Chris’ upset afterlosing his girlfriend perhaps).

tracking_shot

  • A tracking shot/panning shot is also effective when used in a thriller/horror. In some cases they canimply that someone (a potential victim) is being followed. By having the camera track the character (most likely behind them) the audience can assume that someone is behind them ready to attack adding suspense and fear factor to the product. This shot could also be used in my feature. Perhaps when I delve into darker moments and Chris’ mood and attitude deteriorates he could be seen following his lover Candice as an indication into his upcoming dirty acts.

point-of-view-shot

  • A POV or point of view shot is another shot used in thriller as a way of showing events to the audience through the characters eyes. In order to carry it out the camera would be placed approximately where the eyes are. It is a great way to get the audience in touch with thecharacter and to perhaps help them relate. This is less likely to feature in my product because I would like it to remain completely 3rd person just so the audience can see how everything happens as it happens.

index

A tilted shot or Dutch angle is used a reasonable amount in thriller/horror films. It is usually performed by slightly tilting a camera with a still lens (meaning the lens doesn’t move with the camera to balance the image) or it can be achieved by tilting the frame in post-production (the editing process). The shot can give the impression of something supernatural controlling the viewing process (perhaps we are seeing out of their eyes) as it shows an

abnormal variation of the standard filming technique which might give us (the audience) the impression that our perception is being controlled by the villain. This is also unlikely to appear in my feature, however, it is possible to squeeze it in perhaps around a time when Chris becomes extremely violent towards Candice and she could retaliate and knock Chris away from her and I would then but to a now angrier Chris staring at Candice (but this is only a thought, it is not final).

horror6                                                                                   The over the shoulder shot can sometimes gives the impression that an attacker could be appearing behind their victim, something that is extremely popular amongst the horror genre and can appear in some thrillers too. It is easily filmed by placing the camera behind a character so we (the viewer_ can see over their shoulder whilst maintaining most of their upper body in the shot. It is likely that this will feature in my trailer perhaps around a moment when Chris follows Candice who is completely oblivious to her surroundings.

touchofevilquinlan

  • Lastly, The birds eye view and the low angle shot are also sometimes used in these genres. These shots would usually present someone with authority, but in this case it presents someone who connotes danger towards the victim who will always be set underneath them. This shot would be performed by setting the camera on focus of the victim (birds – eye) whilst maintaining the attacker’s body in the frame so as to show the audience the threat that they hold. And in a low angle the focus will be on the attacker whilst having the victim’s frame on the side. I would actually prefer to use the low-angle shot in my product to show the audience the fear from Candice’s point of view and to give over Chris’ violent nature.

Images retrieved from Google Images by hosts unknown

MISE-EN-SCENE RESEARCH

ANALYSED BY MY PARTNER, REECE PERRIN

AUDIENCE RESEARCH

The results we accumulated from our questionnaire have expanded our understanding of not only who our audience is but ways in which we can produce our trailer and shape our trailer in order to appeal to our target demographic.
We gained knowledge on generic aspects of our audience such as age which from the results we are able to recognise and identify that they’re a young demographic ranging from the ages of under 18-21 which enabled us to have a better outlook on their lifestyle and occupation. People who answered our questionnaire were primarily students with some working part-time work in mainly retail. In terms of eduction, these results are not surprising as they are usual results we will expect to find in a college environment with some students working to earn extra money. This means that students who work may have a disposable income meaning in terms of my trailers, if there was actual movie, they could go and view it in the cinemas.

Trailers are essential to the success of a movie. A bad trailers equals a bad reception meaning that if a sub-par trailer is produced then the likelihood of people going to see it in the cinemas is very low. That’s why in order to avoid such failure, it was imperative we focused on the answers and feedback given else we face the consequences of a badly produced trailer. Besides learning about our audience we were able to see what genre of movies people seem to enjoy most with most of our results showing people enjoyed mystery. Although this was not the result we were hoping for, people who found psychological thrillers entertaining helped us build an image of how our trailer should be tackled and produced to the highest standard we can achieve ensuring the success of our trailer. We looked at movies and we were inspired by movies such as “Obsessed” and “The Boy Next Door” as they were the two existing real media product that fitted the genre of our trailer. Research shows that most young people are more likely to go and view movies which will entertain and thrill them at the same time so it is crucial that my trailer achieves this as my target audience is ages 18-21 due to the “explicit scenes”. Although this will not be shown in the trailer due to it being a coursework and the casts and crew are not comfortable in filming the scene, it is implied the ought the age rating.
Music plays a crucial part in trailers and the right sound is needed for a successful trailer so a song that will relate to the action and plot will be used for example people may use dramatic music to go in accordance with the genre however it should also be realised that sound with lyrical content that goes with the action or plot can help the audience in understanding the trailer.

The growth of social network over the years means that films are now being promoted through this platform. With over 75% of the young population having a Twitter account or Instagram account, audiences are now online based leading to globalisation. Through globalisation, other people in other countries to view and retweet the products which goes to show that most things are now based online.

Target Audience

From previous research I have found that my target demographic will consist of mainly young people, ranging from the ages of 18-21. This is mainly due to the fact that most of the people who replied to the questionnaire were mostly age 18 and 19. Another reason why I decided to make this my target demographic is due to the fact that my trailer is meant to feature explicit scenes or violent scenes however in order not to offend or upset anyone, we thought it was best to leave out these scenes.
Psychologically thrillers have gained more recognition over the years and have always appealed to the both genders however statistically, makes are more likely to find this genre entertaining whereas female are more drawn to romantic movies which is why we incorporated some romantic scenes in our trailer to appeal properly to both genders. However I believe that most most of our audience will be predominantly female as they may be able to relate and emphatize with the female character’s sufferings.

Due to our audience being of a young age group, a large proportion of them will still be in education both lower and high education (Secondary School, College & University). Those that are working will mainly be in part-time job earning minimum wages most probably in retail which means that on a social grade scale our audience will predominantly be from a scale of E (this means that they may find it difficult to part ways with money because they earn little to nothing; they are also still mostly reliant on their parents and may not earn an actual income of their own to sustain their lifestyle) up to C1 (lower middle class)
As our audience is quite young they will have a range of hobbies and interests, starting with internet – the internet and technology will be a large part of their lives as opposed to older audiences. This means they will be involved in all type of social networking sites such as Twitter, Instagram, Snapchat. These social networking will serve the purposes of being a platform where we promote our trailer.

In terms of music and sound, our audience will be interested in Rap, Hip Hop, Pop etc – what this shows us is that our audience is into what’s most current and popular which is why we will be using Beyonce’s new remix of “Crazy In Love” in order to appeal to a wider audience as opposed to using an unknown piece of music that may contribute to the failure of our trailer.

Uses and Gratifications theory discusses how users deliberately choose media that will satisfy given needs and allow one to enhance knowledge, relaxation, social interactions/companionship, diversion, or escape – we can apply this to our own audience .Nowadays, films are predominantly based around love, sex, friendship & family which fits into the Love/Belonging part of the uses and gratifications theory – our audience is quite young and with most of them being teenagers in education they will be at the main stage of their life in which they are still learning about life, friendship and love so their expectations and gratification of movies provide an unrealistic idea of these attributes however for the audience, in that moment they view these products, they emotionally invest and makes them feel as though they are related to something wider than what personal lives offer them. This relates to the Dyer Utopian Solution; Richard Dyer suggests that people will respond to a media text or product if it offers them compensation for the deficiencies they face in their own lives.  Through the media, audiences can then live their lives and fulfil their wants and needs, leading to desires of an Utopian life – what this theory shows us is that our audience may watch a trailer or a movie in order to escape and distract themselves from their own mundane lifestyle. Through media products, some young people are easily influenced to aspire as the character in the movie e.g a young, beautiful and successful female character in a movie may influence the younger female audience to aspire to be just the female character in terms of beauty and success.

Maslows-Hierarchy-of-Needs

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YOUNG & RUBICAN: THE 4C’s

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LOCATION REECE.

Today (1/12/2014): I made my way to St Pancras Canal to view it as it could be a potential filming location for me. It could be appropriate to film the opening scene of my trailer where the audience will see Chris battling within himself after the news of his girlfriend’s death. He will be seen looking scruffy and contemplating suicide in this scene. The reason why filming this scene hasn’t been possible is due to the unpredictability of the weather. The scene needs to be filmed around the time it starts to get dark but because our actors are also students who have other commitments outside of college, we have had to put filming this scene on hold for the foreseeable future until we can get our actor to confirm a date to film the canal scene.

Today (08/12/2014): Seeing as I couldn’t find a suitable and realistic location, I decided that the bedroom scenes will most likely be filmed in one of the college studios. I have contacted the drama department and I am currently waiting for their reply. I had earlier contacted B&Bs and hostels in order to film in one of their rooms but it wasn’t feasible to do so as I was rejected. I will probably film in a classroom and try to make it look as realistic as possible.

Today (10/12/2014) I went to some pubs and cafes near my college to see if filming in their prospective shops would be allowed. Although no permission was granted because the managers weren’t available to give permission, I concluded it is quite feasible to film there as there’s an area outside the restaurant that is equipped with tables and chairs that we could film Candice and Chris discussing their relationship. The only risks that seem to make filming impossible is due to the fact that the outside space is close to the pedestrian pavement, we would be in the way of people passing by and wires would be lying around causing a trip hazard to passers-by. Also if it rained, the rain could damage the equipment.

Today (17/12/2014) One of my scenes will be filmed in the school toilets; in this scene, we will see Chris get angry. I went to go and check out a potential toilet where the scene could be acted out without problems. Although lighting seems to be a problem as the lights are brighter than what I wanted (I wanted the scene to be a bit duller in terms of lighting so that it would be more intense) however it is easily resolvable because I could get a dark sheet of paper to control the lightning. The only issue with using a sheet of paper to cover the lights is that I could forget the paper stuck on the lights and it could heat up possibly set off the fire alarm but all of this has been put into account and I will try and avoid such mistakes.

Today (06/01/2015) I checked out St George’s Gardens in order to film behind the college. I want to film in this location specifically because there’s a graveyard and I think this will work well in terms of the codes and conventions of a psychological thriller. I assessed the graveyard in which the audience will see Candice meeting up with a “client” while Chris will be seen stalking her. It is probably the best place for me to film these sort of scenes due to its open space, eerie surroundings and the fact that it is a public place works in my favour because that way Candice won’t notice Chris following her. The only real risk it poses is again the weather where it could and since we have our female character in revealing clothes, it would not bode well for her if it decides to rain or if the weather became too cold however the characters have been warned about the unpredictability of the weather and they are willing to work in such conditions nonetheless.

Today ( 03/02/2015) Our female character has volunteered for us to film in her house so filming the bedroom scene will look more realistic. Although it is quite far from college, filming there shouldn’t be a problem as we have gotten permission from her parents who are residents of the house.

CALL SHEET

PLEASE CONTACT SIMISOLA OR REECE IF YOU ARE NOT AVAILABLE TO SHOOT ON THIS DAY OR HAVE ANY ENQUIRIES!

PRODUCTION NAME:‘CANDICE’ [Film Trailer]

Producer: Simisola Adeyemi [asimisola@ymail.com – 07572265876] Director: Reece Perrin [reeceperrinwkc@gmail.com – 07909118664]
Main Actor: Mustafa Omar [07965717955] Main Actress: Martyna Sliuzaite [07769154622] Supporting Actor: Abdul Sit [07538462258]
Day: Tuesday, the 3rd [FIRST DAY OF SHOOTING] Month: February Year: 2015
DATE         SCENE DAYTIME/ NIGHTIME INTERIOR/EXTERIOR LOCATION CAST/CREW
3/02/2015 1 Daytime Exterior College Parking Lot 2 Cast, 2 Crew
3/02/2015 2 Daytime Exterior St George’s Gardens 3 Cast, 2 Crew
3/02/2015 3 Daytime Interior College Toilet 2 Cast, 2 Crew
17/02/2015 4 Daytime Interior Martyna’s house 2 Cast, 2 Crew
3/03/2015 5 Daytime Interior College Film Studio 1 Cast, 2 Crew
6 Daytime Exterior St Pancras Canal 1 Cast, 2 Crew


PRODUCTION SHOT LIST

Scene Shot Type Shot Description Location Reasons why the shots were used
1 Establishing shotWide-angle shot

Close-up shot

Point of View shot

Chris walks along the canal and kneels along the river bank while he remembers the incident of his girlfriend’s death Looks down at his reflection in the water.Chris will either narrate how he came about being obsessed with Candice or we will present him remembering the phone call he received informing him about his girlfriend’s death. St Pancras Canal Establishing shot + A point of view shot to introduce the character of Chris as he looks down the flowing river as he reminisces about his girlfriend. Looking down the river will prompt the audience to emotionally invest in Chris. (voice-over in correspondence to the action of Chris looking down the river as he remembers the earth shattering phone call about his girlfriend’s death.  letting the audience know how he came about being obsessed with Candice)   OR A voice-over of a nurse or doctor breaking the news to Chris Using a wide angle shot establishes the beginning and the environment of Chris[male character]which I wanted in order for the audience to gather as much details as possible as later in the trailer, we could be refer back to that scene. A close up show will be used in order to see the emotions Chris experiences. To prompt the interests of the audience viewing the trailer. To also introduce Chris’ character.
2 Low angle shot.Close-up shot [on the face]  Candice walks down the stairs (to imply she just left a client’s house. House near college parking lot. · A low angle shot will be used to pan upwards. This is a perfect way introduce Candice’s character. The shot will slowly pan from her shoes upwards when the audience will be shown her face. Close up shot of her face as she is introduced.·           
3 Low angle shot[Hand-held shot]

Wide angle shot

Candice walks down the street. She meets Chris for the first time. Candice gets into Chris’ car College Parking Lot In the previous scene, I intended to show that Candice just left a client’s house. In this scene, she will be seen meeting Chris for the first time near her previous client’s house. I did this to establish her profession as a prostitute.A low angle shot; panning upwards is used to show Candice’s clothes. Used for the audience to come to the conclusion that she does a somewhat unconventional job.
4 Medium shot Candice in the bedroom brushing her hair Actress’ house In order to show Candice in her natural environment.
5 Medium shotOver the shoulder shot Chris in the toilet washing his hands.Wears black in order to show he is still in mourning over his girlfriend’s death College toilet This shot was used in order as a platform to develop Chris’ emotions. The shot would be used as a way for the audience to see how Chris dissolves into his anger.
6 Over the shoulder shot Chris pushes Candice on the bed Actress’ house This shot is effective in terms of showing how Chris’ and Candice’s relationship will deteriorate. The scene will also act as a preparation for the following scene where Chris becomes angry and takes out his anger on objects around him.
7 Close up shotOver the shoulder shot Chris looks at his reflection in the mirror. He’s frustrated and angry. College toilet This scene will show the motion of the actor banging objects around him in order to vent his anger. This shot is used in order to show the character’s emotion and to show how the character will use his face and his hands to express his emotions.  He will appear angry and this scene is used to show how much his girlfriend’s death affects him.This will heighten the audience’s interests and they will be curious as to why he is behaving in such a manner.
8 Medium shotOver the shoulder shot A clip of both characters meeting; Chris makes a gesture for Candice to get into the car College Parking Lot This shot is used to re-iterate the fact that Chris and Candice are the main characters in the trailers and by doing using this shots the audience are able to focus solely on the action between the two characters.
9 Mid close-up shotTwo shot Chris and Candice have a heated argument Actress’ house This shot will be used in order for the audience to see how aggressive and destructive their relationship will become. I wanted the audience to see clearly how Chris manipulates Candice’s character. I wanted the audience to develop their own objective view of the situation occurring between both characters.
10 Close up Candice tied up in an abandoned house College Drama Studio I decided a close up will be better to use in order for the audience to emotionally invest in this scene
11 Wide shotTwo shot Candice meets a client St George’s Gardens This shot is used to show that Candice is a proficient prostitute that constantly has business with other men and I wanted to make it clear that she is a prostitute and she is not capable of building a intimate relationship which is what Chris would want.
12 Handheld shotWide shot Candice walks with a client. Chris uses this opportunity to stalk Candice St George’s Gardens A handheld shot is used in order to present the scene from an omniscient vantage point as if the scene is being viewed from Chris’ point of view.
13 Close up Another close up clip of Candice tied up College Drama Studio The distress on her face should be apparent and I found that a close up shot achieves this better.

RISK ASSESSMENT

DATE LOCATION POTENTIAL RISKS/HAZARDS LEVEL OF RISK [LOW,MODERATE, HIGH] ACTIONS NEEDED IN ORDER TO MINIMIZE RISK
3/02/2015 College Parking Lot Tripping over cable wires L Ensure that there is maximum distance between the actors and equipment however chances of actors being injured is quite low as the space to film is vast. In order to avoid any crews being injured, the wires could be taped to the body of the equipments to avoid such hazards.
3/02/2015 St George’s Gardens Tripping over cable wiresSlipping in the mud LL In order to avoid this risk, wires will be taped around the equipments so as not to cause any serious injuryMake sure actors and crews wear shoes that have gripping soles. However this is not possible for our main actress who will be wearing thigh high boots with heels. She will have to be extra careful in steps she takes.
3/02/2015 College Toilet Hand injury (from banging on table tops and etc)Tripping over cable wires ML Make sure our main actor, Mustafa, doesn’t hit too hard so as not too break his hand. Sound will be amplified to give off the illusion of hard impact.Again, keep wires taped around equipment
17/02/2015 Martyna’s house Fall down the stairsTripping over cable wires

Getting in each other space subsequently tripping over each other due to extremely cramped space

LM

M

This is quite a low risk as we aren’t really filming around that area however the stairs are a feature of the house so it must not go without mention as hazards are still possible to take place.Keep wires taped around equipment.Make sure that camera man and sound operative do not cross too often so as to avoid crashing
17/02/2015 College Film Studio Unstable wall/setTripping over cable wires

Tripping over carpet that’s not in place

Cello tape burns

HM

L

M

DON’T TOUCH THE SET!Wires should be kept in distance away from actress. Also crew should be careful of tripping on any wires. 

Flatten carpet down

Don’t press cello tape down too hard and avoid pulling off rapidly.

Date of filming yet to be confirmed… St Pancras Canal Tripping over cable wiresTripping and subsequently falling into the water

Equipment could fall into the water

LM

M

Keep wires adjusted to the body of the equipment.Make sure the actor doesn’t lean too much; that way he won’t lose his footing and fall into the water. Also make sure he walks a few metres away from the edges of the bridge.

Although equipment falling into the water is quite low, it is still worth mentioning to avoid any mistakes and to avoid doing this; camera man and sound operative must be careful in how they operate their equipments.



CHARACTER PROFILE

CHRIS

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Actor: Mustafa Omar

Character Name: Chris

Character Age: 23

Hair Colour: Black

Eye Colour: Brown

Height: 6’1”

How Did We Create Him?: 

Chris was crafted from the narrative. After creating the narrative and discovering where it was heading, we had to create the character, we were unable to express any life experiences into Chris’ character as none of us have experienced any similar things. We did however do narrative research in which we analysed newspaper articles reporting of similar instances (all can be found on our blogs) and used this information and several components of each criminal (in the articles) to create a character we felt suitable, a character worthy of appearing in our product.  The most stand out article was the one in which the criminal murdered his prostitute and ate her. We didn’t replicate this as we felt it was too grim for our product but it told us the lengths people will go too during obsession and gave us the opportunity to open our minds to what kind of actions Chris could commit.

His Character:

 Chris is a twenty-something year old man who presents himself as normal, dresses nice and, around his family, he acts polite and with manners, the way he was taught.  He then suffers a devastating blow – his girlfriend dies in a terrible accident. Grief-stricken and inconsolable, he becomes extremely depressed and a massive introvert and feels as if he will never recover.  He turns to drink, quits work and completely finds himself in an abyss. Upon trying to turn his life around, he meets Candice – and she looks exactly like his recently dead beloved.  Suddenly, he perks up, he starts to fall in love with Candice, who he knows will eventually drain his bank account. But soon enough falling in love turns into an addiction, Chris becomes dangerous, putting himself and Candice at risk. He soon becomes violent and possessive, Candice can’t be with anyone else and he will make sure of that.

CANDICE

MART

Actress: Martyna Sliuzaite

Character Name: Candice

Age: 21

Hair Colour: Dirty Blonde

Eye Colour: Blue

Height: 5’ 7

How Did We Create Her?: We created Candice from Chris’ character , without Chris, Candice would never have been crafted.  She had to fit into the narrative feasibly, hence why she is made to look like his recently deceased girlfriend.  Her character was developed, similarly to Chris’, from newspaper research where upon we discovered the nature of prostitution and the risks it poses in order to portray it in my trailer.

Her Character: Candice is, like Chris, a twenty-something year old woman, who, outside of her profession, would act in a civil manner and is always presented nicely. Entering prostitution out of desperation, she fell destitute at 19 during her University studies and saw only one way out. Upon meeting Chris, who would eventually become a regular customer, she saw a stable income, something she would pursue. She never thought Chris would become as obsessive as he did. Candice will be presented as a opium that will plunge Chris further in a depressive state.



SCRIPT

Candice: we should end this right here! This…this relationship of ours

Chris: (leaps out of bed, angrily tightens hold on candy’s wrist) you’re not going to walk away from me; you hear me!

Candice: (winces, cries) ow! Stop You’re hurting me! I won’t walk away

Chris: (lets go of wrist): Good! Because I need you….I love you

Candice: LUST! Chris! You don’t love me! You love her! You breathe her you live her! Do you know every time we do this (gestures between both of them and laughs bitterly) you mention her name! I am merely an instrument that feeds your obsession of your dead girlfriend

Chris:
She’s not dead! She’s standing right here in front of me!

Candice: I’m not her, OK! I simply look like her!

(Since it’s a trailer, there has to be an abrupt end to the script)



EQUIPMENT LIST



DISTRIBUTION RESEARCH






photo 2

photo 1



AUDIENCE RESEARCH


FILM TRAILER

The video above is the first draft of our trailer, which had certain scenes missing and was still looking quite unprofessional. The first draft didn’t establish the reason why the male character descended into this character that will cripple his image. The text used in this draft didn’t look quite right so it needed to be changed too.

This was the last draft I produced before uploading the final product onto YouTube. Changes have been made after feedback from the screening which enabled us to make the video better.  Due to the fact we had limited time to film, we could only afford to film one more vital scene and that scene was filmed to establish why the male character is behaving in such a way. A age certificate was added and a well known movie distributor logo was added to the beginning of the trailer. A voice over was added in the beginning to allow the audience to further understand the narrative. Also, the mirror scene was re-edited and this time it features the actor’s face distorted. All of this was done in order for the audience to experience a professional and visually pleasing trailer

ANCILLARY TEXTS

FILM POSTER

FILM POSTER RECE AND SIMI PNG

MAGAZINE COVER

Magazine Cover PNG


EVALUATION

QUESTION 1: In what ways does your media product use, develop or challenge forms and conventions of real media products?

During the length of the course, I researched and assessed an innumerable amount of real media products in order to not only use, develop and challenge forms and conventions of these products but also to gain perception and insight of ways in which I could manipulate them in order to create a successful commercial film trailer.

My colleague and I decided to produce a psychological romantic thriller. However, upon researching, I found that this genre is quite an unfamiliar genre due to the romantic aspect of it. The decision was then taken to base our research on the psychological thriller genre.

After researching this specific genre, the codes and conventions of a trailer was recognizable to my group, we then began the process of developing all our ideas.

Analysing various trailers helped me in having a clear idea of what a psychological thriller’s codes and conventions should consist of e.g. enigma as discussed by the theorist, Barthes. Another code and convention I found was that characters are often presented as being mentally and psychologically unstable in this genre so I was able to grasp onto this idea and develop it further in my trailer.

One thing I noticed in many psychological thrillers is that female characters tend to be portrayed as the victim, often victimised or preyed upon by a domineering and mentally unstable male character. I attempted to reflect this in my own trailer by underlining the male character as a sociopath who gradually becomes obsessed with the female character. Thus, by doing so, I have used and implemented typical conventions of a psychological thriller.

Sound is essential to help the viewers comprehend what actions are taking place in the film. For psychological thrillers, eerie music is utilized in order to build tension however the sound used in our trailer was romanticised. This challenged and developed this convention in terms of the type of music that was applied. The first sound was slowed down and deepened in pitch to seem darker in nature. The slow moving strings that get louder as the song progresses somewhat indicates the genre and makes the trailer and the narrative dramatically enhanced. After researching and trying to create different sounds to fit with the narrative of the trailer, we came across Beyoncé’s new remix of ‘Crazy In Love’ and it was then that it was decided that it would be the perfect fit for the trailer narrative. We decided it would be used for the second half of the trailer where Chris’ obsession is furthered and explored in a more threatening way. The song added a mainstream appeal to the audience by putting a mainstream household name artist in align with the film. It also added an element of eroticism to the film (something which could easily be linked with the prostitution and bedroom scenes) due to its association with a well-known erotic film, Fifty Shades Of Grey. The song could also be drawn and linked with Chris’ obsession and him being ‘Crazy In Love’ with Candice and heightens the narrative and sense of drama.

Further into my research, I found that trailers do not often follow a narrative in order not to give all the information away and my trailer have complied with this code. Upon carrying out more research through YouTube, I observed how a lot of other A2 media students’ coursework who also took on the task of producing a trailer edited their trailers in a chronological pattern thus giving away the narratives. I understand that in doing so, they wanted to indicate the narrative as effectively as possible but it doesn’t recreate the trailer effect. In order to recreate a trailer feel I included shots from different parts of the film and edited them together (in a cohesive way) so I could capture the narrative’s entirety.

I used different editing techniques which I had come across in real media products I had analysed – one of which included fast paced shots. As the trailer goes further into its narrative, we adopted a lot of fast paced shots that complemented the action taking place on screen and. For transitioning the title screens and scene, I used fades – those of which included fade to black and dissolves. I believe this was effective as it added a touch of suspense to the trailer.

The trailer has shots that conform to the typical locations shown in thriller movies. For example, we have a scene in an “abandoned” building where Candice is held hostage. This is a typical convention for thriller movies in terms of the seclusion and isolation of the victims. I found this effective because it helped to create anxiety and enigma.

In terms of lighting, I observed that most thrillers often use low key lighting, no doubt to create an atmospheric mood so I attempted to recreate this through the scene where Candice is tied up in an abandoned building. This evokes mystery and keeps the audience wondering how Chris’ and Candice’s relationship takes such a dangerous turn. However I challenged this convention once again by applying mainly natural lighting in the trailer to evoke realism.

My trailer challenged more conventions as most trailers start with equilibrium and then descend into some sort of problem. However we did the opposite of this and created a problem for Chris’ character from the beginning of the trailer that he must solve in order to find himself again. The problem refers to the news of his girlfriend’s death.

The scene where Chris’ anger is displayed in front of the mirror is a scene that’s been done quite often in psychological thrillers I have investigated. However I further developed the scene by distorting Chris’ facial movement in order to fit into the genre a bit better and in order to heighten the impression of his infirmity.

The use of the text and the credits yields to the way in which trailers are presented to their respective audiences. It helps direct the viewers and gives a good indication towards the story, if it wasn’t already clear. “Martyna”, “Abdul” and “Mustafa” are clearly marked as my starring actors/actress and placed into their respective “peak” (where they feature most in the trailer). The sentence “When Obsession” is used at the point where the trailer enters its darker undertones and is bridged across 5-10 seconds later ending the sentence with “Turns Into Addiction”. This would give an indication as to why my protagonists seemingly changes his attitude in that he becomes obsessed with Candice and will go to any extent to keep her with him.

In terms of my film posters and magazine cover, I took majority of my stimulus from the adverts I had analysed from film posters such as Gone Girl and Before I Go To Sleep. I also consolidated conventions from different magazine covers such as Empire and Time Magazine. From both film posters, I identified that they were quite simplistic which I preferred compared to film posters that are cluttered. This simplicity was a paradigm for my piece. I opted to use bold and conspicuous fonts in order for the intended viewers to distinguish the important components of the poster such as the title of the movie and the actor’ and actress’ names. Thus conforming to the conventions of a thriller movie poster.

I also incorporated taglines, which is another typical convention of movie posters. This is helpful because it will outline the effect and premise of my product. It also fortifies and strengthens the audience’s memory of the product.

Furthermore, for my magazine cover, I have also added the typical features to expect such as the masthead, colours such as white, black and red which all contribute to the success of our magazine cover.

In conclusion, I believe by using and developing ideas from real media products had quite a successful effect in making my product represent the genre I intended to promote to the audience. Conventions which were challenged may have not been ideal and may diminish the success of my main and ancillary products however risks are meant to be taken and the norms must be challenged sometimes generate social change as Emile Durkheim argued. In order not to digress, I believe challenging the conventional enables my colleague and I to add our personal touch to our final product which enables us to display our talent and ideas.

Considerations:

Due to my speech impediment (a lisp), I have provided this transcript to help give a clear guideline of my evaluation.

QUESTION 2: HOW EFFECTIVE IS THE COMBINATION OF YOUR MAIN PRODUCT AND ANCILLARY TEXTS?

https://prezi.com/jgwcesokqkp3/how-effective-is-the-combination-of-your-main-product-and-an/

CLICK ON THE LINK ABOVE TO ACCESS THE PRESENTATION

QUESTION 3: WHAT HAVE YOU LEARNED FROM YOUR AUDIENCE FEEDBACK?

QUESTION 4: How did you use media technologies in the construction and research, planning and evaluation stages.

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